BOUTIQUE BEAUTY, FASHION & LIFESTYLE PR AGENCY
Build Influence. Reach Consumers.
Visibility is only the beginning. Since 2006, Push The Envelope PR has helped beauty, fashion, wellness and lifestyle brands turn earned media into momentum. Through editorial coverage, influencer partnerships, affiliate commerce and product launch campaigns, we build the visibility that connects brands with consumers and opens doors to new opportunities. Our clients have earned coverage in Vogue, Allure and Wirecutter, while our team has supported retail launches at Target, Ulta Beauty and Nordstrom.
PTE PR
CLIENTS REGULARLY FEATURED IN
We focus on placements that shape perception and influence purchase decisions, from trend features to commerce roundups and cultural conversations.


















Impact, By the Numbers.
We measure success by the momentum we help brands build visibility, credibility, and recognition that compounds over time.
97%
Client Retention Rate
8x
Average Campaign ROI
2X-4X
Client-Reported Sales Growth
62%
Affiliate-Driven Revenue Lift
60K+
Earned Media Placements Since 2006
440+
Industry Award Wins for Client Brands
Our Public Relations Services.
We secure editorial coverage across national consumer media, trade publications and digital outlets, from Vogue and Allure to TODAY and leading industry publications. Our media relations campaigns build brand credibility, category authority and visibility among consumers, editors and retail decision-makers.
We connect brands with commerce editors, shopping publications and affiliate-driven media opportunities that turn product discovery into measurable traffic and sales. From gift guides and product roundups to evergreen shopping features, we bring editorial relationships and commercial strategy together.
We develop influencer campaigns and creator partnerships that put brands in front of relevant audiences. From organic product seeding and paid collaborations to social content and platform strategy, we help brands build awareness, engagement and authentic connections with consumers
We build strategic PR campaigns around product introductions, brand launches and retail expansion. Our experience supporting launches at Target, Walmart, CVS, Ulta Beauty and Nordstrom brings together earned media, influencer partnerships and commerce visibility to help brands enter new markets and reach new customers.
We create media events, influencer experiences, brand activations and strategic partnerships that generate meaningful exposure beyond the event itself. From product launches to editorial previews and collaborative campaigns, we connect brands with the people and opportunities that extend their reach.
We help beauty, fashion, wellness and lifestyle brands improve their visibility across Google, ChatGPT, Perplexity and AI-powered search platforms. Through SEO and GEO strategies, AI search optimization, authoritative earned media, content development and digital brand positioning, we strengthen how brands are discovered, understood and recommended online.







Trusted By
From emerging disruptors to established names, we partner with beauty, fashion, wellness, and lifestyle brands ready to build lasting visibility and momentum.

























FASHION AND BEAUTY PR RESULTS THAT GO BEYOND PRESS COVERAGE
AFFILIATE COMMERCE + EARNED MEDIA (BEAUTY)
LilyAna Naturals
One Wirecutter Feature. 600+ Units Sold in 24 Hours.
A single New York Times Wirecutter feature generated more than 600 product sales in one day, demonstrating the commercial impact of strategic earned media and affiliate commerce.
600+ units sold in 24 hours
250+ earned media placements landed in 2026
CATEGORY POSITIONING + AI DISCOVERABILITY (SKINCARE)
Timeless Skin Care
Building Category Authority and Triple-Digit Amazon Growth
Through years of sustained editorial and commerce coverage, PTE helped position Timeless Skin Care as a go-to alternative to premium vitamin C serums, including SkinCeuticals C E Ferulic.
Triple-digit Amazon sales growth reported by brand’s leadership
Ongoing editorial visibility supporting category recognition and search discovery
RETAIL LAUNCH + NATIONAL MEDIA (BEAUTY)
Nakery Beauty
From Earned Media to Ulta Beauty Launch
PTE supported Nakery Beauty’s expansion into 305+ Ulta Beauty stores through earned editorial, influencer partnerships, and broadcast publicity, helping build national brand awareness and visibility around a major retail milestone.
425+ media placements in 18 months
PR support for launch into 305 Ulta Beauty stores
FASHION GIFT GUIDES + FOUNDER VISIBILITY (SLEEPWEAR)
Printfresh
From National Gift Guides to Founder Features
Years of gift guides, best-of lists and founder features, from Business Insider, Good Housekeeping, InStyle and Oprah Daily helped build sustained visibility for the founder-led sleepwear brand.
Hundreds of placements across our partnership
PureWow 2026 Best Sleep Ever Award
Posted on Google![]()
jahzielgeorgina vallejoTrustindex verifies that the original source of the review is Google.
Last year’s holiday gift guide coverage made a real difference for our brand. We saw a noticeable increase in traffic, customer interest, and sales during the gifting season, so we’re especially excited to see what this year’s campaign brings. Push The Envelope PR knows how to get our products in front of the right editors at the right time, and we’re looking forward to another strong holiday season together.Posted on Google![]()
Terri BeaconTrustindex verifies that the original source of the review is Google.
We’ve really enjoyed working with Push The Envelope PR. One thing that’s stood out is how many authentic influencer relationships they’ve helped create for our brand. Nothing feels forced or transactional. As a result, we’ve seen our social following grow, our website traffic increase, and a lot more people discovering our products.Posted on Google![]()
Audrey GraysonTrustindex verifies that the original source of the review is Google.
One of the biggest wins we've seen since working with Push The Envelope PR has been growth in our affiliate sales channel. Their team has secured placements with publishers that not only increased our visibility but also drove measurable revenue. It's refreshing to work with a PR firm that understands how to connect media exposure to actual sales.Posted on Google![]()
Marissa AbrahamTrustindex verifies that the original source of the review is Google.
Push the Envelope is a pleasure to work with! They display the utmost professionalism in communication and execution and continuously outperform their own metrics. Highly recommend for anyone looking for an exceptional PR partner!Posted on Google![]()
Todd SkjervoldTrustindex verifies that the original source of the review is Google.
We've been working with Push the Envelope for seven months and have found the firm to be exceptionally professional and focused on results. Shortly after retaining PTE, we started getting coverage in high profile media outlets and the momentum continues to build. We're excited to see what this holiday season holds!Posted on Google![]()
Matt DiFioreTrustindex verifies that the original source of the review is Google.
Working with Push the Envelope PR was one of the best decisions I’ve made for my brand. From day one, their team helped me shape my vision, build a strategy, and actually bring it to life. I was just getting started and needed guidance, exposure, and a real plan—and they delivered on all fronts. Their creativity, professionalism, and passion for what they do made all the difference. Thanks to them, my brand isn’t just off the ground—it’s thriving. Highly recommend!Posted on Google![]()
Garden State Garage and SidingTrustindex verifies that the original source of the review is Google.
Working with Push the Envelope PR has been nothing short of incredible! From day one, they’ve been a huge staple in the development of our brand and identity at Garden State Garage and Siding. Their vision, strategy, and creativity have helped take our marketing to the next level and position us as a standout in a crowded industry. They truly get us—our voice, our goals, and our drive—and they’ve helped shape how our community sees us. Whether it’s PR, content, or branding, their work is always polished, powerful, and on point. Thank you for being such a vital part of our journey and growth. We couldn’t have done it without you! — Garden State Garage and SidingPosted on Google![]()
No NameTrustindex verifies that the original source of the review is Google.
I hired Push the Envelope PR to help elevate my brand—and they absolutely delivered! From the very start, their team was professional, creative, and fully invested in my vision. They took the time to understand my goals and crafted a strategy that made a real impact. Communication was top-notch, and their results spoke for themselves. If you're looking for a PR team that goes above and beyond, I highly recommend Push the Envelope PR! NunoPosted on Google![]()
Julia NorthcraftTrustindex verifies that the original source of the review is Google.
Push the Envelope has been such an important partner for our brand. They've helped us land some incredible placements that have really moved the needle, from getting our bestsellers featured in top beauty publications to securing influencer moments that drove real traffic and conversions. It's been exciting to see how the right exposure in the right places can accelerate growth. The team just gets us and knows how to tell our story in a way that resonates.Posted on Google![]()
Peter KaoTrustindex verifies that the original source of the review is Google.
Working with Push the Envelope PR has been an incredible experience for OHOM. Their team’s dedication, creativity, and strategic outreach efforts significantly increased our media visibility and connected us with new customer bases we hadn’t reached before. They truly understand how to craft a compelling story and pitch it effectively to the right audiences. Sabrina and her team are not only professional but also genuinely passionate about what they do, making them an extension of our brand. We were thrilled with their results and highly recommend Push the Envelope to any company looking to elevate their presence through earned media coverage and impactful PR campaigns. We look forward to working with them again in the future! – Peter, OHOM
Inside the Envelope | A Monthly Blog
PR insights, earned media strategy, affiliate marketing, and brand visibility for beauty, fashion, wellness and lifestyle brands.





